Mailman Keep your inbox at zero

Abstract UI and character-driven storytelling

Mailman is an email management platform designed to minimize inbox clutter and streamline daily workflows. My role focused on producing the official marketing video for the Producthunt launch. Instead of utilizing the app’s literal interface, relied on an abstracted UI system paired with an animated character narrative. This approach allowed us to conceptualize the platform's core scheduling and filtering features through a timeless visual language, ensuring the promotional asset remains evergreen regardless of future software updates.